TRADEMARKS IN BRANDING LEGAL ISSUES AND COMMERCIAL PRACTICES
INTRODUCTION
In the ever- evolving landscape of commerce,
trademarks have played an integral role in shaping the way businesses present
themselves to the world. A trademark, frequently represented by a symbol,
totem, or distinctive expression, serves as a visual representation of a
company's identity and values. This composition explores the literal and
contemporary significance of trademarks, probing into the legal complications
and marketable practices that compass them.